For over 18 years, Tarah has developed big brands and destinations across venues, real estate, retail and leisure with a special focus on technology and customer experience. Tarah works at the intersection of regeneration, narrative and identity, shaping destinations across real estate, retail, leisure and venues, she leads the strategic development of brand and storytelling for the places Milligan creates, aligning customer needs, stakeholder priorities and long-term purpose.
Her work spans projects from coastal towns to major city centres, with a consistent focus on people, culture and the social infrastructure that enables places to thrive. Tarah’s role brings together brand, communications and ESG, ensuring that both the vision and values of a place are clearly defined and carried through from early strategy to delivery.
Alongside her work in regeneration, Tarah is also a published children’s author. This reflects a deep belief that stories have the power to connect communities, inspire imagination and reframe how we see the world around us, an ethos that underpins her approach to placemaking.